Communication researchers protect against overgeneralization by

a. observing a sufficiently large sample of cases
b. observing a diverse sample of cases
c. replicating the study with another sample of cases
d. All of the above guard against overgeneralization

Answer d,

Communication & Mass Media

You might also like to view...

Orego, a multilevel marketing company, wants to buy into a pharmaceutical firm. The manager has shortlisted a number of other organizations that would be interested in being the shareholders of the firm

Which communication medium should the PR representative of Orego use to get in touch with the other firms and let them know of its business plans? a. Direct mail b. Email c. Brochures d. Fax

Communication & Mass Media

Compare and contrast the beliefs regarding objectivity that the positivist, systems, interpretive, and critical paradigms hold. How does each tradition’s belief about objectivity impact the kinds of questions that researcher’s can ask

What will be an ideal response?

Communication & Mass Media