Harland & Wolff in Belfast, North Ireland, makes ocean-going vessels. Last year its primary customer was the U.S. government. You would expect Harland & Wolff to rely on which of the following to promote its vessels?

a. product innovations and direct marketing
b. personal selling
c. publicity
d. advertising and sales promotion

Ans: b. personal selling

Business

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The group that provides raw materials or resources that the project team needs to complete the project is:

A) Suppliers. B) Intervenor groups. C) Top management. D) Functional managers.

Business

Which of the following statements is true?

A. Some laws have nothing to do with morality. B. If something is immoral, then it is also prohibited by law. C. Usually, we learn moral right and wrong from the law. D. All of the above. E. None of the above.

Business