Brad is a low self-monitor. A sales person attempting to sell him a car would have the most success using an appeal that:

a. Emphasizes the popularity of the model of car
b. Stresses how the car meets Brad’s desire for a more eco-friendly vehicle
c. Mentions that people will admire his new car
d. Mentions that the car is consistent with the image of a successful businessman

b. Stresses how the car meets Brad’s desire for a more eco-friendly vehicle

Communication & Mass Media

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When Brandon decided that the outcome of his message was to change the opinions of his fellow co-workers, he realized that the purpose of his speech was:

A. To inform B. To persuade C. To entertain D. To enlighten

Communication & Mass Media

We use verbal communication to define dominance and to negotiate status and influence in the aspect of relationship-level meaning called __________

Fill in the blank(s) with correct word

Communication & Mass Media