List four difficulties that may arise when analyzing multiple goals
What will be an ideal response?
• It is usually difficult to obtain an explicit statement of the organization's goals.
• The decision maker may change the importance assigned to specific goals over time or for different decision scenarios.
• Goals and sub-goals are viewed differently at various levels of the organization and within different departments.
• Goals change in response to changes in the organization and its environment.
• The relationship between alternatives and their role in determining goals may be difficult to quantify.
• Complex problems are solved by groups of decision makers, each of whom has a personal agenda.
• Participants assess the importance (priorities) of the various goals differently.
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