A key strategy to effectively market to teens is to engage them through promotions that get them involved

When a company's marketing team introduces a new brand within a product category where it already has brands in an effort to appeal to target markets the team believes is not being reached by the company's current brand, which is being used?

A) brand extension B) private brand C) flanker brand D) complementary brand

The augmented product is considered the basic level among the three levels of product

Indicate whether the statement is true or false