Immediacy behaviors indicate greater closeness and liking

a. True
b. False

ANS: a

Communication & Mass Media

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Robert Zemeckis knew immediate success when he entered the movie because he worked for Steven Spielberg

Indicate whether this statement is true or false

Communication & Mass Media

An example of a direct action message would be which of the following?

A. an ad selling cleaning services to hotels B. a political ad promoting reduced government spending C. an ad by Honda promoting corporate responsibility through the fuel efficiency of its line of SUVs D. a local grocery store ad for fresh produce

Communication & Mass Media