A journalist wrote, "Stuart Grunt's son, who was the ascender, fell into the pit, and he died saving him." The editor replaced the sentence with "Mountaineering legend Stuart Grunt died while saving his son, who fell into a pit."
Which characteristic of good broadcast did the editor try to incorporate, and why?
a) Clarity; as it was not clear who was helping whom in the original sentence and the mountaineering jargon was distracting from the story
b) Conciseness; as the original sentence was too lengthy
c) Casualness; as the editor tried to make it more conversational
d) Color; as the sentence painted a very dark picture for the son
ANS: a
Communication & Mass Media
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