To measure readability, researchers use several formulas such as:

If you are feeling stressed and decide to watch a comedy show on television to relax, which of the following theories applies?

a. Uses and gratification theory b. Agenda setting theory c. Cultivation theory d. None of these

The denotative meaning of a word

A) is subjective. B) is found in a dictionary. C) includes the word's emotional meaning. D) is the meaning a speaker gives to the word.