Which of the following strategy components was most helpful for Under Armour's early success

in the sports apparel industry?

A) The company started in two market segments, t-shirts and footwear, at the same time.
B) Instead of starting with the U.S. domestic market, the company began its sales effort in
Europe.
C) The company's first t-shirt product was highly differentiated from existing products.
D) The company increased sales by offering t-shirts at lower prices than the competition.

C

Business

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Be particularly sensitive to ________________ across cultures

a. religious beliefs b. social hierarchies c. educational approaches d. writing standards

Business

Add only an apostrophe to form the possessive for both plural nouns and singular nouns ending in –s or ________________

a. an –s sound b. –er c. –ing d. -ed

Business