Gene offered his employees stock options in lieu of salary increases. Gene was using which method of decreasing cash outflows?
a. Barter
b. Timing purchases
c. Using non-cash incentives
d. Gaming the payment process
Ans: c. Using non-cash incentives
Business
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Calculate the target market reach of a business if it produces an impact of 400 GRPs at a frequency of 8
A) 40 percent B) 50 percent C) 60 percent D) 70 percent E) 80 percent
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Imaging systems generally result in slower access to desired information than does the use of paper-based documents
Indicate whether the statement is true or false.
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