Through marketing accountability, marketing is treated more as a(n) ________ than as a(n) ________
A) effect; cause
B) indicator; art
C) process; art
D) art; process
E) art; science
C
Business
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A continuing rise in prices over a period of time refers to
A. inflation. B. economic expansion. C. a recession. D. economic contraction. E. stagflation.
Business
Which of the following allows a manager to understand why the business has had record sales, yet is having a hard time paying the bills each month:
A. the statement of cash flows B. the operating statement C. the income statement D. the statement of owner's equity
Business