Compare and contrast process speeches and object speeches. Provide a subject that could be presented in both categories. Explain why
What will be an ideal response?
? A process speech is a speech about a systematic series of event and an object speech describes a particular item.
? A topic about computers could apply to both categories. A computer speech could talk about how a speech works or what a computer is.
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The CORE speaking styles are
a. clear, oral, rhetorical, and eloquent. b. concise, oral, repetitive, and elegant. c. correct, oral, rhetorical, and easy-to-understand. d. communicative, open, reasoned, and eloquent. e. contextual, other-oriented, rational, and expressive.
A key research insight in the "Eat Mor Chikin" or These Cows are Goners!" case was that:
a. The company was losing market share to franchises selling beef products b. The brand's personality was best suited to older customers c. Talking about "quality" products was not unique d. Consumers were mostly concerned about eco-friendly practices