Section 1 of the Sherman Act allows for intangible properties to be sold in tying arrangements

A ____________ is composed of a group of buyers who share common characteristics, needs, purchasing behavior, or consumption patterns

a. target class b. class c. focal segment d. market segment e. target segment

An isolated store location is most suitable to a retailer _____

a. that is a parasite b. that can attract and hold its target market c. with a mass marketing strategy d. with a multiple segmentation strategy