The role of a SWOT analysis is to ________
A) evaluate the effort that is needed to recover a business's investment
B) document all present and possible future influences on performance
C) monitor the marketing and profit performance in light of the marketing plan's timeline
D) specify each marketing task and the amount needed to accomplish it
E) allocate resources based on the strategic market plan
B
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Your corporate financial manager has decided to liquidate securities to provide for cash needs in units of $50,000. Is that amount of cash consistent with annual cash needs of $2,500,000, costs per sale of $30, and annual T-bill rate of 6 percent?
A) no, sales amount should be increased to $60,000 B) no, sales amount should be decreased to $35,000 C) yes, that amount is appropriate D) no, sales amount should be decreased to $5,000
________ carry a broad range of choices for a narrow product line
A) Convenience stores B) Specialty stores C) Superstores D) Discount stores E) Off-price retailers