The value-in-use method works well with products and services for which it is difficult to quantify the economic benefits

When a firm develops structural bonds with its customers by offering unique value added services, it is operating at__________of relationship marketing

Fill in the blanks with correct word.

In a comparison of 20X2 and 20X1, Neir Co's inventory turnover ratio increased substantially although sales and inventory amounts were essentially unchanged. Which of the following statements explains the increased inventory turnover ratio?

a. Cost of goods sold decreased b. A/R turnover increased c. Total asset turnover increased d. Gross profit parentage decreased