Which model of evaluation of alternatives suggests consumers buy brands they like best or connect with emotionally?

Which of the following was a key feature in Stephen Covey’s book, The Seven Habits of Highly Effective People: Powerful Lessons in Personal Change?

A. He analyzed 1,435 companies to understand why some companies reach high levels of sustained performance while other companies fail to reach greatness. B. He discussed “management by objective” (MBO), by which a manager should be self-driven to accomplish key goals that link to organizational success. C. He focused on the strategic and organizational challenges confronting managers in multinational corporations. D. He discussed how a leader’s success hinges on balancing between personal and professional effectiveness. E. He urged U.S. firms to fight their competition by refocusing their business strategies on several drivers of success: people, customers, values, culture, action, and an entrepreneurial spirit.

Given the following data: D = 65,000 units per year, S = $120 per setup, P = $5 per unit, and I = 25% per year, (a) calculate the EOQ, and (b) calculate annual costs of holding and setup following EOQ behavior

What will be an ideal response?