What techniques are used to improve a story by changing a draft of it?

Adopting key marketing concepts can help PR in all of the following ways, EXCEPT

a. Can help practitioners position an organization or issue favorably withinthe community b. Can help practitioners identify their priority audiences c. Can help practitioners to become more effective communicators d. Can help practitioners affect the attitudes and behaviors of targetaudiences

A(n) ________ leader of a small group is appointed or elected when the group is formed.

Fill in the blank(s) with the appropriate word(s).