Describe the three sources of power for a channel captain
What will be an ideal response?
There are three potential sources of power for channel captains. A channel captain has economic power when it has the ability to control resources. A channel captain has legitimate power when it has the legal authority to call the shots. A channel captain has reward or coercive power if it engages in exclusive distribution and has the ability to give profitable products and to take them away from the channel intermediaries.
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Which part of the baseline project report contains an outline of the recommended course of action?
A) Introduction B) Feasibility assessment C) Management issues D) System description
Company leaders who are not satisfied with the ruling of the full FTC can appeal to the U.S. Court of Appeals. The danger in appealing is:
A) the company does not have the opportunity to present oral arguments. B) the cease and desist orders are normally upheld. C) a company may be ordered to pay civil penalties. D) the decision is not binding.