Term for a percentage of the total available audience

A. rating B. share C. average quarter-hour persons D. cume E. reach

A. rating

Communication & Mass Media

You might also like to view...

The purpose statement and thesis statement are simply different names for the same thing

Indicate whether the statement is true or false

Communication & Mass Media

When choosing the supporting material for our speech, we should consider whether the individual fact, quote, or piece of data advances our goals, given the specific audience and situation.

Answer the following statement true (T) or false (F)

Communication & Mass Media