Persuasive language rarely appeals to emotions

When an audience is so varied that it is impossible to adapt to

every member, a speaker may focus on key audience members. Key audience members are people who a. sit in the front row. b. appear to be the most encouraging. c. have influence or ability to make things happen. d. are friends with the speaker. e. the best dressed.

Experts recommend that once speakers have been introduced, they should

A. take a moment to breathe. B. start their speech before they reach the podium. C. check to make sure everyone can see them. D. restate their names.