A captive customer is most likely to ________
A) have a low purchase amount
B) recommend a brand or company to others
C) have a weak product preference
D) have a high customer loyalty index
E) have a high desire to repurchase
C
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The management function of "control" ensures that ________ in an organization.
Fill in the blank(s) with the appropriate word(s).
Projects 1 and 2 have similar outlays, although the patterns of future cash flows are different. The cash flows as well as the NPV and IRR for the two projects are shown below. For both projects, the required rate of return is 10 percent.
Cash Flows Year 0 1 2 3 4 NPV IRR (%) Project 1 ?50 20 20 20 20 13.40 21.86 Project 2 ?50 0 0 0 100 18.30 18.92 The two projects are mutually exclusive. What is the appropriate investment decision? a. Invest in both projects. b. Invest in Project 1 because it has the higher IRR. c. Invest in Project 2 because it has the higher NPV.