An ad that has informal balance has:
A) bisymmetric design.
B) objects seemingly placed at random; yet, they are in relation to one another so the ad as a whole appears in balance.
C) elements of equal weight, size, and shape on both side of an imaginary vertical line drawn down its center.
D) elements of equal weight, size, and shape on either side of an imaginary vertical line drawn down its center.
E) all elements except the logo are symmetrically balanced.
B
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In ____________ pricing, the philosophy is that no unit of a similar product is different from any other unit in terms of cost and that each unit must bear its full share of the total fixed and variable cost.
Fill in the blank(s) with the appropriate word(s).
The key to making a user-generated content site effective is what?
A) Consistent addition of new information B) Links to corporate websites C) Valuable and easy-to-use data D) Video E) Access by invitation only