Though it is sold only in Wal-Mart stores, Wal-Mart's Ol'Roy dog food has surpassed Nestlé's Purina brand as the top-selling dog food. Ol'Roy is an example of a ________

A) generic product
B) national brand
C) franchise
D) copy-cat brand
E) private label

E

Business

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Practitioners in which role primarily produce communications and edit copy?

A. Expert prescriber C. Communication facilitator B. Communication technician D. Problem-solving process facilitator

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Which of the following are required to measure the performance of a diversified stock portfolio?

I. Price changes II. Dividend payments III. An appropriate index to use as a benchmark IV. The risk-free interest rate A) I, III and IV only B) I, II and IV only C) I, II and III only D) I, II, III and IV

Business