When developing concepts, it’s usually more effective when you
a. Write your body copy first, and let the concept develop later
b. Have every detail of design worked out before you go further
c. Ask the client “What should we do” rather than “What do you think of this idea?”
d. Say it straight, and then say it great
d. Say it straight, and then say it great
Communication & Mass Media
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Indicate whether the statement is true or false
Communication & Mass Media
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1) known to self and others A) blind 2) not known to self but known to others B) unknown 3) known to self but not known to others C) hidden 4) not known to to self or others D) open
Communication & Mass Media