With the compensation approach to handling objections, the salesperson:
A) will allow the customer to talk about his or her fears and worries, then relate how another customer had similar fears and how the product being sold met those fears or worries.
B) answers the objection directly.
C) will reply "yes, but ..." and then explain how the product's benefits will answer the customer's objection.
D) avoids confrontation by sympathizing with the customer, then provides the correct information.
C
Business
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