Gemma wants to persuade her classmates to become vegans. The most important factor for Gemma to consider when analyzing her audience is probably its
A. disposition toward the speaker.
B. racial composition.
C. disposition toward the occasion.
D. knowledge of the topic.
E. attitude toward the topic.
Answer: E
Communication & Mass Media
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CHOOSE ALL THAT APPLY. Our beliefs, attitudes, and values impact the selection process, as explained by which of the following?
a. Selective exposure b. Selective retention c. Selective disclosure d. Selective perception
Communication & Mass Media
Which one of the following is on the textbook's list of criteria for trustworthy information?
A. current B. appearing in Wikipedia C. receiving at least 1,000 hits on a search engine D. widely believed
Communication & Mass Media