A mass marketing approach involves more advertising costs than a target marketing approach does

A researcher randomly selected 10 census tracts from a metropolitan area. Within each census tract, 30 households were randomly selected. The sampling technique just described would be a ______________.

a. quota sample b. area cluster c. stratified random d. systematic random e. systematic quota

A firm has an expected return on equity of 16.75% and an after-tax cost of debt of 8.30%. What debt-equity ratio should be used in order to keep the WACC at 12.30%?

a. 1.48 b. 0.73 c. 0.50 d. 1.11