Kaylee attended a conference where the main speaker helped the audience understand how to use the new accounting software. What strategy did this speaker use?

The first stage in designing for the Internet is:

a. Research b. Writing the copy c. Developing an idea d. Refining the design

In the WashU crisis communication campaign, its use of messaging, checklists, and media relations target lists represented which part of its communications approach?

a. tactic b. goal c. objective d. strategy