Customer service representatives can use an individual's lifetime value to determine how he/she should interact with the customer

Suppose, as a marketing manager of a firm, you have planned to conduct a market research using qualitative measures

For the purpose of developing consumer insight you have distributed among the respondents a picture of a man and woman in a coffee shop, and have asked the respondents to make up a story about what is happening in the picture. Identify and define the type of question used in this case.

Manufacturers and others in the chain of distribution are not strictly liable for failure to provide adequate instructions on assembly and use of a product

Indicate whether the statement is true or false