_____ compare items from different classes to make your ideas clear and vivid to your audience

Fill in the blank with the appropriate word.

Figurative analogies

Communication & Mass Media

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Which is NOT a type of questions that Jeffrey Henning, vice president of strategy at Vovici, suggests using on a survey?

A) race or ethnicity B) technology adoption C) income D) language spoken at home E) exposure to your organization

Communication & Mass Media

A(n) _____ attacks or praises the person making the argument rather than addressing the argument itself.

a. hasty generalization b. ad hominem fallacy c. either/or fallacy d. false cause

Communication & Mass Media