Which of the following is usually used as a basis used for making media mix decisions?
a. audience income
b. cost per thousand
c. clutter
d. media schedule
Ans: b. cost per thousand
Business
You might also like to view...
To link major sections of a presentation, what should be used?
A) One or two transitional words B) Complete sentences or paragraphs C) A summary of what has been said and what is to come D) A questions and answer session E) A new handout or other visual aid
Business
Identify and describe the four different perspectives considered by the balanced scorecard
What will be an ideal response?
Business