Software development has often been compared to the production of cars

Voice over Internet Protocol (VoIP) a technology allowing telephone calls using the Internet is an example of:

A. An environmental force that can constrain other organization's ability to pursue certain marketing strategies or activities B. Environmental variables and changes in those variables over time, helping to determine the ultimate success or failure of marketing strategies C. Changes in the environment creating new marketing opportunities for an organization D. Environmental variables affected or changed by marketing activities E. None of the above

Your firm's sales are estimated to decrease by 10% in the next year. However, soon after the beginning of the year it becomes apparent that the reduction in sales is more likely to be 20%

If your cost of good sold consists of only fixed expenses, which of the following situations would you expect to be TRUE? A) The percentage negative change in gross profit should be greater than the percentage change in sales. B) The percentage negative change in gross profit should be less than the percentage change in sales. C) The percentage change in gross profit should be zero because gross profit is not a function of sales if all CGS are fixed. D) The percentage change in gross profit should be the same as the percentage change in sales.