According to the text, environmental elements over which management does have some control—including competitive, labor, and financial forces—are called internal forces.

a. true
b. false

Answer: b. false

Business

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Sand Corporation manufactures two styles of lamps—a Bedford Lamp and a Lowell Lamp

The following per unit data are available: Bedford Lamp Lowell Lamp Sales price $20 $36 Variable costs $5 $10 Machine hours required for one lamp 3 8 Total fixed costs are $42,000, and the machine hour capacity is 32,000 hours per year. The Lowell Lamp has the highest contribution margin per unit and also has the highest contribution margin per machine hour, so the company should focus sales on the Lowell Lamp. Indicate whether the statement is true or false

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What does the term CPM refer to with regards to online advertising?

(a) The cost to advertise for every thousand click-throughs from a page. (b) The cost to advertise for every thousand unique visitors to a page (c) The cost to advertise for every thousand total hits to a page. (d) The cost to advertise for every hundred unique visitors to a page.

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