What does the promotional mix consist of?
a. advertising, personal selling, sales promotion, and public relations
b. advertising, publicity, direct marketing, and personal selling
c. public relations, direct marketing, personal selling, and publicity
d. advertising, telemarketing, public relations, and sales promotions
Answer: a. advertising, personal selling, sales promotion, and public relations
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"Hopalong" Jones was a cowboy working on a cattle ranch out west. He has worked at the ranch for three years and done an excellent job. He is also a two time bull riding champion at the state rodeo competition. He is fired when he admits to being gay
a. Hopalong is protected under the protected sex classification under Title VII b. since being a cowboy is such a macho job, being heterosexual is considered a BFOQ c. sexual orientation is a protected class in some states but not in others d. Hopalong has no federal or state protection regarding his sexual orientation
State laws, which regulate how property shall be distributed when a resident of the state dies without leaving a will, are called trust laws
Indicate whether the statement is true or false