Which of the following websites would have the highest web accessibility?
A) a website which is designed in the classic gray-white-blue color scheme that is pleasant to the eye and allows visitors to focus on texts and information
B) a website that has a search functionality which confines the search to the website rather than the whole web, to make it easy for visitors to locate relevant information
C) a website which uses search engine optimization, which is linking certain keywords to the website so that anybody searching for these words on a search engine will be directed to the site
D) a website in which text and images are large and/or enlargeable, to make it easier for users with poor sight to read and understand the content
D
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The _________ step in the intentional communications process refers to the information about the effectiveness of the message that flows from the receiver (the intended target) back to the information source for evaluation of the effectiveness of the process
A. feedback B. message channel selection C. interpretation D. decoding E. encoding
Frosty Inc is an American firm that manufactures and markets a line of ice creams under the brand name Frosty Delight
Together with Magic Bakes, a popular brand of baking mixes and canned frostings, the firm introduces a line of Frosty Magic Bakes, a line of ice cream cake mixes. The new product line, Frosty Magic Bakes, uses the logos of both Frosty Delight and Magic Bakes. This is an example of ________. A) franchising B) cobranding C) pure product bundling D) mixed product bundling E) licensing