When writing a survey questionnaire, what are some considerations when it comes to wording questions? What are some of the logistical concerns?

What will be an ideal response?

When writing survey questions, use language that is appropriate and understood by the public for
whom the survey is intended. Questions have to be explicit with clearly understood meanings. Use
words that have clear and specific meanings. The shorter the questionnaire, the more likely people
will participate and complete it. Avoid bias in the wording or ordering of questions. Don't ask
objectionable questions. Some of the logistical considerations you should take into account before
administering a survey are: Can the personnel requirements be met? Can the survey be administered
within the desired time frame? Can you afford its cost? Data collectors will have to be trained.

Communication & Mass Media

You might also like to view...

The productive alternative to blame is _____, when you try to take on another person’s perspective during conflict

A) gunnysacking B) spontaneity C) acceptance D) empathy

Communication & Mass Media

Which of the following statistical tests is used to determine if there is a relationship between two variables measured at the interval or ratio level?

a. ANOVA b. Pearson Correlation c. Chi-Square d. none of the choices

Communication & Mass Media