Our interpretation of stimuli is influenced by
a. expectancy and familiarity.
b. salience and vividness.
c. schemas and figure-ground.
d. proximity and similarity.
e. closure and similarity.
a
Communication & Mass Media
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The best criterion in evaluating whether a topic will be appropriate to you as the speaker is to ask yourself whether your listeners
a. could view your ideas as relevant to their lives. b. already agree with you. c. might think the subject is worth their time and attention. d. will see you as believable and knowledgeable.
Communication & Mass Media
Speech act theory suggests that when people communicate, they _____
a. focus on nonverbal communication b. ignore cultural contexts c. do things with their words d. follow conversational rules
Communication & Mass Media