In business deals, Gerard, the chief executive officer of HomeCare, Inc, follows duty-based ethical standards. These are most likely derived from

The variance that is best for measuring operating performance is the

a. static-budget variance. b. flexible-budget variance. c. sales-volume variance. d. selling-price variance.

When you're writing promotional messages for social media, use ________ to initiate and facilitate discussions in your networked community

A) traditional promotions B) bait-and-switch tactics C) conversation marketing D) opt-in scenarios E) stealth marketing