A ________ is a scale for measuring attitudes that consists of a single adjective in the middle of an even-numbered range of values, from -5 to +5, without a neutral point (zero)
A) semantic differential scale
B) Likert scale
C) continuous rating scale
D) Stapel scale
D
Business
You might also like to view...
According to the Keown book, ________of U.S. households have no life insurance coverage
A) 15 percent B) 30 percent C) 50 percent D) 65 percent
Business
The dashboard for the WebFOCUS BI platform in the Travel and Transport case study required client side software to operate
Indicate whether the statement is true or false
Business