Recall a classical ethical theory described in Chapter 5. Describe how you would follow that theory as you go about your day. Explain why this theory works well for you
What will be an ideal response?
Students may choose:
• Utilitarianism, which suggests considering the "greater good" rather than what may be best for the individual.
• To Aristotle, the golden mean of moral virtue could be found between two extreme points of view.
• Kant's categorical imperative recommended acting "on that maxim which you will to become a universal law."
• Mill's principle of utility recommended "seeking the greatest happiness for the greatest number."
• The traditional Judeo-Christian ethic prescribes "loving your neighbor as yourself."
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Which of the following are worthwhile to remember if you are planning scenes for a spot?
A) Too few scenes can confuse the viewer. B) avoid static scenes C) carefully plan the number of scenes D) do not time scene changes thus avoiding pacing of the message E) Long scenes keep the viewer focused.
There is no limit to the amount of income subject to the FUTA tax
Indicate whether the statement is true or false