Which of the following variables is considered non-random or deterministic?
A) next year's cash flow projections
B) future interest rates
C) last year's income
D) projected value of the euro next week
E) projected NASDAQ index
C
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Which of the following steps that a marketing CEO can take to create a market- and customer-focused company can help a CEO overcome this challenge? A) Empower the employees. B) Get outside help and guidance. C) Install a modern marketing planning system. D) Change the company's reward measurement and system. E) Develop strong in-house marketing training programs.
The opportunity to increase profitability is the primary reason that firms decide to export
Indicate whether the statement is true or false