_______ means performing different activities from rivals' or performing similar activities in different ways
a. Crafting market strategy
b. Operational effectiveness
c. Strategic positioning
d. Strategy
c
Business
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What results when specific and significant impressions become generalities?
A. Stereotypes D. Symbols B. Semantics E. Connotation C. Distortions
Business
________ refers to the number of distributors or other intermediaries that it takes to get the product from the manufacturer to the market
A) Channel depth B) Marketing mix C) Channel length D) Social network
Business