For frequently purchased products, scanner panel data provide information about:

A formal legal document that gives an inventor the exclusive right to make, use, and sell an invention for a specified period of time is known as a:

A) patent. B) copyright. C) trademark. D) trade secret. E) trade dress.

Which of the following is most likely to reduce the pressure on managers to violate their personal ethics?

A. Making managers work away from their ordinary social context and supporting culture B. Keeping managers psychologically and geographically close to the parent company C. Pressuring managers to meet unrealistic business goals D. Adopting an organizational culture which emphasizes that all decisions should be purely economic E. Pressuring managers to shun the concept of noblesse oblige