At which of the following levels of competition must the marketer convince customers that the product form is the best in the product category?

A) product form competition
B) product category competition
C) generic competition
D) budget competition

B

Business

You might also like to view...

Which of the following would not normally be identified in the risk management process?

A) Property exposures B) Speculative exposures C) Indirect loss exposures D) Operations exposures

Business

Though an organization serves communities, it is not a community in itself

Indicate whether the statement is true or false

Business