Standardized print campaigns can be used for all of the following except:
A) visual appeal.
B) industrial products.
C) high-tech consumer products.
D) voiceovers TV commercials.
E) stereotype advertising.
E
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The cost section of the proposal is to convince the customer that the contractor
a. is charging a price for the proposed project that is reasonable and realistic. b. understands the need or problem and can provide the least risky and most beneficial solution. c. can do the proposed work and achieve the intended results. d. has a price that is less expensive than the other bidders' prices.
Brad, a production line worker, sees another employee skipping steps in required safety procedures, but he does not tell anyone. Which level of dishonesty does this failure to act exemplify?
a. nothing but the truth (highest) b. to tell the truth (middle) c. the whole truth (lowest) d. none of the above