Which of the following industries accounts for the highest percentage of spending on online advertising?

A) financial services
B) retail
C) automotive
D) entertainment

B

Business

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Which industry is often thought of as one in which global standardization of the marketing mix is the norm?

A. Electronics B. Retail C. Pharmaceutical D. Financial services E. Heavy machinery

Business

The ________ was a 1985 agreement among the G5 nations to act together in forcing down the value of the U.S. dollar

A) Bretton Woods Agreement B) Smithsonian Agreement C) Plaza Accord D) Louvre Accord

Business