Which of the following is a tangible feature of a product?
a. packaging
b. brand equity
c. company
d. brand name
Ans: b. brand equity
Business
You might also like to view...
Of the following, which best defines a fee simple estate:
A: Title in the owner without limitations; B: An estate for years; C: A life estate; D: The most interest that one can hold in land.
Business
Narrowly defined jobs can create which type of problem?
A) bureaucracy B) excessive flexibility C) extremely small pay differentials based on job worth differences D) difficulty in conducting a job evaluation.
Business