Anything that hinders or stops a listener from attending to and receiving a message is called:
A. confirming.
B. hearing.
C. listening.
D. interference.
Answer: D
Communication & Mass Media
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An example of a qualitative technique used specifically to study the effects of advertising is:
a) Forced exposure b) Pantry check c) GSR d) Split cable survey
Communication & Mass Media
When someone sends a message in response to your initial message, such as laughing at your joke, he or she is sending __________.
A. feedback B. feedforward C. a metamessage D. paramessages
Communication & Mass Media