Focus groups are often used when the purpose of the study is
a. exploratory
b. descriptive
c. causal or functional
d. understanding
Answer a
Communication & Mass Media
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Instead of simply saying, ?The dog slept on the chair,? Emily said, ?The lethargic dachshund
snoozed contentedly on the overstuffed armchair.? This best illustrates what principle of effective verbal delivery? A) use unbiased words B) use vivid words C) use simple words D) use correct words
Communication & Mass Media
Empathic listening is preferable to objective listening regardless of the context or the speaker's state of mind
Indicate whether the statement is true or false.
Communication & Mass Media