Which of the following is an example of a primary research source for segmentation and targeting?
a. Newspaper article.
b. Focus group.
c. Industry report.
d. Business directory.
Ans: Focus group.
Business
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Which of the following requires accounting information to be complete, neutral, and free from material error?
a. Faithful representation concept b. cost principle c. economic entity assumption d. going concern assumption
Business
A U.S. company that buys from a supplier whose currency is increasing against the dollar will most likely have to do which of the following if the price is expressed in the supplier's currency?
A) pay less in dollars than originally expected B) pay more in dollars than originally expected C) pay the same amount of dollars as originally expected D) pay part of the transaction in the supplier's currency
Business